Wednesday, December 03, 2008

interesting stats on radio and podcast usage in UK

via James Cridland's blog

In the UK…

9.4 million adults listen to radio over the internet every week. 1 That's 18% of the population. 2

1 million adults use last.fm (or similar personal online radio services) every week. 70% of them claim their live radio listening habits are still unchanged. 3

28.7% of adults live in a household with a DAB receiver in it. 4

83% of podcasts users listen to podcasts that are more than a week old. 1


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